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Total Dealership Marketing Your One Stop Customer Retention Shop |
| TDM is currently providing campaign implementation for a range of dealers throughout Australia, representing them via Sales and Service CSI, Sales Lead Generation, Service Reminders, Service Campaigns, Retention Programs and Database Integrity. | |
| Can you measure the success of the marketing you do in these areas?
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Sales Lead Generation |
Focusing on lead generation for new prospects, existing leased customers, lapsed customers and win back campaigns |
CSI Showroom |
After Sales follow-up call campaign - post delivery to identify and assess customer satisfaction to assist to improve your dealership’s overall CSI |
CSI Service |
After Service follow-up call campaign - to identify customer’s perception of service and address any issues that arise allowing your dealership to improve their overall CSI score |
Service Retention |
Contact clients to arrange scheduled servicing of their vehicle, increasing repeat business for your service department |
Main Events |
Prospecting and qualifying pre and post requirements to any event or launch |
Test Drive Campaigns |
After test drive follow-up calls to identify any missed opportunities and assist in overcoming any customer objections |
Letter Campaigns |
Service reminder, after sales, uncontactable, showroom requirements, new sales, new vehicle launches, recall notification or any direct mail requirements |
Database Cleanse |
Focusing on data integrity at every interaction updating client details and informing your dealership of preferred addresses, correct phone numbers and capturing email addresses |
Text Messaging |
Using SMS technology in keeping your customers informed |
Email Direct Marketing |
EDM campaigns, flyers and newsletters |
Trend Reporting |
Factual real time information. Lost customer analysis, servicing and buying patterns, reoccurring trends |
Mail House |
Let us do the menial work for you |
Merchandise Marketing |
Pens, pads, caps, anything you can put your logo on |
Gift Link Packs |
Post sales gifts, birthday gifts, any requirement your business may need let us help you tailor a solution |
Customised Marketing
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Specific customer contact campaigns designed to suit your needs |
TDM can look after your total marketing needs. |
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| What you need to do? | |
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In the interim, feel free to download the Total Dealership Marketing flyer in order to gain a clearer understanding of what the Total Dealership Marketing is about and what we do. |
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547 Blackburn Road (P.O. Box 320) Mount Waverley VIC 3149 Tel: +61 3 9535 2222 Fax: +61 3 9535 2281 |
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Last Updated November 7, 2007 |
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